#14: Seven-Figure Spoiler Secrets with Lauren Golden, Founder & CEO of The Free Mama

In the last few weeks, I’ve been listening to my favorite DJ, D-Nice, on his weekly Club Quarantine via Instagram Live for some good throwback homeschool jams.  My kids aren’t quite as enthralled with my taste in music as I had hoped, but at ages six and seven, I figure that they still have time to become indoctrinated with high hip-hop royalty. 

Which leads me into the idea of being a parent and a business owner and a homeschooler and a fill-in-the-blank during this crazy time. All, while letting go of the guilt around not being enough.  

Is there a how-to-guide available for this?

Fortunately for us, Lauren Golden, Founder and CEO of The Free Mama and The Free Mama Movement, started her company just a few years ago with the mission of helping moms build their own home-based businesses and living guilt-free lives.

In this episode, Lauren shares how she:

  • Built a movement on the idea that 9-5 jobs are preventing women from winning at work and being fully present mom at home.

  • Scaled her own business to seven figures in just 18 months while reassessing her own mission of scaling with FREEDOM at each level.

  • Is the majority shareholder in both her life and business

If you're  looking for motivation or a sign that you should focus on working on your OWN business and personal goals during your own personal club quarantine, this episode is perfect for you!

Make sure to check out her website here or follow her on Instagram @laurengoldenfreemama!

Are you ready to up level in your business? If you've already had massive success in your company and you're just ready for that next iteration, check out my free masterclass at www.scalewithjoy.com. In this short but very powerful training, I share exactly how to break through to that next level of exponential growth in your business and spoiler alert, it is not another program or formula. It is a custom approach for you based on your business and the very same strategies that I've used over and over with my own private consulting clients and national brands. 


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Laura (00:00):

This is the Scale with Joy show episode 14: seven figure spoilers.

(00:08):

Welcome to the Scale with Joy show, a podcast about scaling your company while living your most purposeful life because here's the thing, there are no rules to say you can't grow a massively profitable empire and have joy in the everyday. My name is Laura Meyer and let's get started.

(00:33):

Today's guest, Lauren Golden, built a movement on this idea that nine to five jobs are a thing of the past. They prevent women from winning at work and really being fully present at home. She started her company just a few years ago with the mission of helping moms build their own home-based businesses and living guilt free lives. What you might not know is that Lauren built her business to seven figures in just 18 months’ time. So if you're thinking about how do I get this motivation, how do I get this drive that I want to move forward and I want to work on my own personal and business goals, this is the interview that you've been waiting for. What I love about Lauren is her honesty. As she scaled this business from zero to seven figures again in just 18 months, she found that at each level she had to reassess her own mission, her own vision of what it means to scale with freedom. I'm in a mastermind with Lauren, she's become a good friend and I can share with you that the conversations that we have behind the scenes are going to be this very same conversations that you are about to hear. It is this idea that as you grow, as you scale, it is so easy to get sucked into a bunch of things that actually don't matter, don't move the needle and really had nothing to do with why you got started in the first place and Lauren is honest and transparent on exactly what happened for her to draw away from her original vision and what she's done to get back there. I am so excited to share with you my friend and colleague, Lauren Golden.

(02:17):

I am here with Lauren Golden of The Free Mama. Hey, Lauren!

Lauren (02:24):

Hey! I am so excited.

Laura (02:24):

I know we had so much fun banter before this started. I was like, stop~ We have to start recording. Lauren, just share with our audience a little bit about your background and what keeps you busy today.

Lauren (02:35):

Totally. So like you said, my name is Lauren Golden. I'm the founder of The Free Mama and The Free Mama movement and I help moms ditch the nine to five and start home based businesses and live a totally awesome, and here's the key, guilt free life. I love what I do. So I'm so excited about this summit because I have built my business in perfectly as we do, which I think is actually an important part of being able to build a business knowing that it's not going to be perfect, but I am one of those nauseating people that like really, I never work a day in my life. I love, I really do love what I do. And it's funny because just yesterday I saw one of those posts of like if you won the lottery tomorrow, like what would you do? And I'm like, the exact same thing I'm doing now.

(03:16):

And I think that's super powerful. So I'm excited to share with everybody what got me to this part. But I live outside of Houston, Texas. I live in Katy with my beautiful family, if I do say so myself. My husband, I have three children, a 7, 5 and 2 and that is how I spend about 50% of my time is chasing toddlers and the other 50% I spend on my business. And that takes a lot of different forms. I work with women in a lot of different ways, but it kind of keeps things interesting. I get to dabble in different things that bring me joy.

Laura (03:47):

So, so awesome. So we were chatting a little bit beforehand, and you know, a lot of what you teach is how to overcome these fears and doubts and live your truth and just be so honest and authentic. So how has that helped you in growing this incredible business that you have?

Lauren (04:07):

Yeah, so it's really interesting because my business is a baby. This evolution of it is less than two years old, so it's very fast. But I never had that shark tank idea. I've always been very entrepreneurial since I was little. I was selling through the golf course like golf balls back to the golfers who hit him in my yard. So always kind of had that instinct and that drive. I always worked as a teenager even though I didn't necessarily have to. I've always had that drive and ambition inside of me and I've always been like, please universe, like just help me invent something here. Like give me this amazing idea. But actually the process at 23 to 25 years old of getting married, trying to get pregnant for over a year and then finally becoming a mother really was the catalyst for my business. And what that looked like for me was that I grew up with a stay at home mom and I always thought that that would be my future. But a few things happened when I became a parent.

(05:03):

The first was that I realized that I do love working. I like, you know, using my brain in a different way than I do as a mother. I'm ambitious. I like to achieve; I like to make money. I don't think money is bad. I liked making money, it allows me to do stuff. So I had this revelation, but then when my son was born, two years later, I had this second kind of aha moment that the traditional nine to five was not allowing me to show up as the mom that I wanted to be. And so I didn't know what it looked like at the time. I didn't know how it would be manifested or become profitable, but I set out on my own free mama journey, I'm the original free mama. I set out on my own free mama journey where I realized that we all have skills, we all have talents and they're things that if you can think about it in the right way, that other people will pay you for.

(05:51):

Because think about it, we are buying, we're consuming stuff all the time, whether it's products or services. And so I fell into the world of freelancing and I realized that I could do a lot of the stuff I did at my nine to five job, as a contract worker and actually make more money. And so we can go into the nitty gritty if you want. But long story short, I quit my job. I started doing it and it came, my business, the way that I serve people really came from my own belief system that is moms, we shouldn't have to choose between our family and financial stability. And so the business was, was almost like an end result from like this mission of like, okay, I've achieved this thing where I get to be at home and I get to figure out who I work with and how much I charge and I want every mom to know that this is possible. Like you, if you want to be a stay at home mom, that is brilliant. If you want to like lean in and climb the corporate ladder, girl, go for it. But where was the gray area? And there wasn't anybody that I found talking about it and I'm like, this is, this is it, this is my platform just to show people what they could do if it's something that they want for themselves and their family.

Laura (06:58):

I love that. So inspiring. So I'm so glad that the audience knows that they're talking to the OG here. Which is good. I had that experience too where like you'll meet the like the preschool moms and they're like, oh my gosh, I was at work until eight last night and they're really struggling. And I just think it like I'm the one that's like, oh, I wonder, like I wonder what else you could do with your talents and your skills and you're probably the one who says it. You're probably the one who's like girl.

Lauren (07:31):

I think, and you've probably had experiences like this in your business too, you know, we go in with all the like, who's your avatar? What's your ideal client? What's your offer? All these kind of textbook things which are very important, don't get me wrong, these are foundational principles. But what I soon realized was there were a lot more people responding to my message than I originally thought because when I first started my business, I was talking to that former version of myself, that mom who felt like she was trapped at her job and she would, she only saw her kids at night when she was stressed out and had to do dinner and had to do bath to do laundry in that short amount of time only to wake up and do it all over again. That's who all my messaging was targeting.

(08:10):

What I soon realized was there was a whole slew of military moms who couldn't keep a job because they were moving every two years or stay at home moms who maybe didn't have the same financial necessity, like maybe they weren't trying to go back to work, but they became a mother. Same way I wanted to be a mom, but then they kind of realized I missed something else. I miss the person I was before I was a mom and the goals that I had and the stuff I wanted to do, and it's not that they don't love their kids or they don't love their role as a stay at home mom, but they're literally, they're not seeking cash. They're seeking a different level of fulfillment and purpose. And so it's really, honestly, I feel so grateful and I know that there's been a lot of intention and I've worked my tail off and all of that. But I think there is a little bit of divine intervention as well because I just feel so fortunate that this thing that I felt so strongly has resonated with so many other women. It just, I mean it gives me goosebumps and so much happiness and, and honor and humility that I get to lead these women into their free mama journey.

Laura (09:17):

Yeah. And it was so funny cause like people say to me, you know, should you go for the market opportunity or should you go with what's on your heart? And I'm always like, it's kind of both, right? You found this group of people who needed help in a way that was already on your heart and already part of you and was already just kind of buried deep down. And I think to a certain degree, so many of us have that. Like what do people come to you for naturally? Right? A lot of our audience members are already in business and they're scaling. And one thing you really advocate is how to surround yourself with the right people like the team and members and you say you're the majority shareholder in your life and business. So how does that kind of shown up for you as you've been growing and scaling your business?

Lauren (10:01):

So like I said, I'm a baby. Like I'm a baby entrepreneur. I'm a seasoned freelancer, I'm a baby entrepreneur. But to go from literally zero to a million dollars in a year and a half, like I'm very proud of that. And so what does that like, how do we grow from there? Well, how do we, you know, how do you go from zero to 6k. All of these evolutions of business looks so very different and I believe that anybody on their own could make six figures with the right strategies. The right discipline, I think is a really important word, right? Time management, the right tools, mentors like it's, it really is accessible to more people than we would believe. It's not our skills or ability that gets in the way. A lot of times it's our mindset, right? So going from six figures to a million dollars looks very different. I am not in a place where I can tell you what it looks like to get to the eight-figure mark, but maybe we could do another recap.

(10:57):

The dream. But yeah, it's surrounding yourself with the right people. So I am a huge advocate and it's so funny because I actually did not, I should have clarified this. I did not seek out to be a coach. That was not where I was heading. I wanted to create a program and I do have a program; I have an online course. It is my years of experience and it's not just a business program. It is made for moms. I do talk about parenting and taking care of your house and all of these things because there are challenges that come in when you go from, you know, working outside the home to working at home or not working at all. And then working at home again, that discipline word shows up, but for me the biggest difference between zero to six figures was having the right mentor and when I choose a business coach, I look for two things. I look for fit, like do we vibe? Am I going to get along with this person? Like is the energy, because you can tell pretty quickly with people like you find your people, right? Like we jumped on this call with her and I was like, oh my gosh, I'm obsessed with, you just, you feel the energy.

(11:55):

So that's the first thing. The second thing is from zero to six figures, you have to find the person who's done it before. Now, not everybody believes this. Some people believe that you can just teach what you've learned, not what you've done. When I look for a mentor, I want to know that they have walked personally the exact path that I'm walking down. It's a really important factor for me personally. So that's what I did. That was the first business coach that I hired. It was terrifying. It was to the tune of like a private university education. It was not small. It was not something that was presently sitting in my bank account. For me, it lit a fire of like, well you can't not do this now like you're all in. And so it really made me show up in a different way and not just the accountability, because I'm a go getter and I'm guessing a lot of the people taking the time to listen to these interviews are go getters, but to have that roadmap, to have that sounding board, to have that person who believes in you in those moments where the mindset maybe isn't super on point and you're doubting yourself and they're going, they're reminding you who you are, know you got this, they're you on any negativity, any stuff that gets in your way.

(13:02):

To me that is one of the most powerful resources and now that I've had a business coach, I really can't imagine not having someone in that role in my life indefinitely. I just think it's valuable. So that's one thing. The second thing that kind of switched gears in my business from six figures to a million is team. I am a time management junkie. We all have superpower, I believe. Freelancing is actually not my superpower, nor is coaching. My superpower is time management. I'm the one of the most productive, efficient human beings you will ever meet. It actually drives some people crazy because I make it look kind of easy because it's my superpower. I love to outsource and I have very high standards. I am recovering perfectionist. I do like things to be a certain way, a certain, you know, level of awesomeness. That is my expectation.

(13:52):

But I believe by stepping into the role of the right leader and letting go of some control, you accomplish so much more in your business if you stop trying to do it all by yourself. This is how I've been able to grow from nothing to over a million dollars in revenue in such a short amount of time without hating my business. I mean it's because I don't, I don't even do close to all of it. Like not even, not even a little bit like I just show up in the roles that I have to show up and I trust and empower my team to carry the rest of it with me.

Laura (14:25):

And they do a great job. Whenever I was training my managers in my own organization, I would always say if they're not doing it your way, but it's not wrong, walk away. Like there's not going to be any negative, like obvious negative outcome other than you just wouldn't do it that way. Like peace out. You know? And it's hard. It's hard. But I think that's always such a good filter for people.

(14:56):

Are you ready to up level in your business? If you've already had massive success in your company and you're just ready for that next iteration, check out my free masterclass at scalewithjoy.com or head to the link in the show notes. In this short but very powerful training, I share exactly how to break through to that next level of exponential growth in your business and spoiler alert, it is not another program or formula. It is a custom approach for you based on your business and the very same strategies that I've used over and over with my own private consulting clients and national brands. That's scalewithjoy.com also available in the show notes. Now back to the show. Now, back to the show.

(15:41):

Beforehand, we were talking about you growing your business, right? And we were talking about people, this is what I'm like, oh gosh, I can't wait to talk about this. Okay, everyone who's listening just hit that volume. Get up right now because this is something I'm dying to talk about. When you were growing and people were saying, Lauren, you've got to do this, whatever it is, you have to do this. You're at this level now. This is what you need to be investing in. This is the direction you need picking your business. You were saying that like you were really heart checking that and I don't know the degree to which you actually took the advice or started going down the path and changed, but as you were heart checking that you're like, great, but like is that really going to make this fun and joyful? So many times the more you have to lose, now I know this was true for me, the more it was so easy to just all of a sudden ingest what other people were telling us was the path. So do you mind speaking to that for a minute?

Lauren (16:40):

Totally. So this is fresh y'all. We'll just go there. This has been my like year two. So year one was fast. I accomplished a lot of goals and if I'm honest, I accomplished a lot of stuff in 2018 I didn't really know if I'd achieve in my whole life. And so it was, it was a lot very, very quickly. I published a book, like I built this program, I hit all these financial goals. And so then I was kind of looking for like, okay, well shoot, like I'm kind of out of goals right now in a really good way, but also really scary way because if you don't know what your goals are, if you don't have that clarity, there's a lot of room for other people to influence you. So, you know, obviously the financial goals were obvious. It's like, well I'm, I'm ambitious and we all have a little ego. So I'm like, cool, well we've made a million dollars, now we make ten million. How do we, we did seven figures, how do we do eight figures? And that's great.

(17:35):

It's not bad. But again, without that roadmap of like, I want to achieve this or this is what I want my business or my life to look like, you don't have a path. And so I really found myself over this last six to eight months, like really of wandering, because I do surround myself with mentors. I joined masterminds, which I don't think is bad. I think the higher you grow in business, the harder it actually is to find people who are at your level and because there's more people at your level and what's the saying? You know, you are the sum of the five people you spend most time with. And so I'm mindful of that. I don't, I don't want to stay where I'm at. I want to continue to grow and I want to continue to serve more people. So what does that look like? Well, for Lauren in 2019 it looked like winning new masterminds, trying to connect with other entrepreneurs.

(18:22):

What happens with that is a whole slew of new ideas. And so if you combine my lack of direction, right? Because I'm like, man, all these goals and I'm like, I don't really know what's next. Like what's next for other people and I'm kind of looking around and then all their ideas, it was kind of a recipe for disaster by any means. There's been a lot of "this" this year as opposed to like, I know where I'm going. Right. And so now that I'm aware of that, what my takeaway has been is that, and this is what you asked me about earlier, is that you have to be the CEO of your business. Like not just literally on paper, but also figuratively. You have to have that majority stake shareholder mentality in your business. And so yes, surround yourself with community. Yes, surround yourself in masterminds and with coaches. But ultimately everything has to run through your filter.

(19:14):

And that's what I wasn't doing earlier this year. So the tangible example is, you know, okay, I have this, my program is a thousand dollars I have some other offshoot stuff, but my most expensive thing at the time was a thousand dollars and everyone's like, cool, you got to scale your value ladder up. Like if you want to make more money, scale your value ladder up. That's what everyone was telling me, do a high-ticket offer, do high ticket coaching, all that. That's 100% of the feedback I got said go do this thing. So in answer to your question, yes, I did go down the path. So it's hard to reconcile with like, oh my gosh, I feel like I lost time or wasted energy and you know, I guess technically I did, but I don't like to look at it that way because of what I've learned from it. Right?

(19:57):

Like I learned, cool, I'm an action taker, I move quickly, but what I need to focus on because of that is taking a moment to pause and run things through my filter. Cool. I heard your idea. That's a great idea. Does it resonate with me? Does it resonate with my values? Is it, is the work required of that going to fit in alignment with what I want my life to look like, which is what we spoke about earlier and for me personally, the reality is the idea of doing one-on-one stresses me out, not because of the relationship? I think it is the greatest way to truly change someone's life is to work with them on that intimate level.

(20:33):

However, it's not in alignment with what I want my calendar to look like. It's not in alignment with the accessibility that I want to have to individuals at my goal, and what excites me. I love the marketing. I'm a total nerd, so I want to be like geeking out in software, running my own Facebook ads, which I do still do. I outsource them for a brief amount of time.

Laura (20:56):

I have outsourced and taking them back so many times.

Lauren (20:58):

Yeah, it actually gives me joy. I really, it's like the one thing I don't outsource. My client cares is outsourcing my social media is outsource my bookkeeping's, that like I have so many amazing people helping me, but it brings me joy and I'm really good at it, so I want to keep focusing on that. I realized this year I love doing events. I love going and getting out of my house, taking my PJ's off for once. You know, I work from home and I teach other people to work from home and nothing replaces that in real life connection. I love doing events. I love speaking like I love these things. I love getting on a Facebook live and talking to a thousand people all at once. That gets me excited.

(21:36):

The idea of doing one-on-one. It's not the one I'm in the moment. I don't enjoy it. But when I look at my calendar and how I spend my time, it's not in alignment for me. And so I, I look at it because I have this huge whiteboard as a lot of entrepreneurs and I look at the things that I go, oh my gosh, we're going to do this and we're going to do this. And just that is a really big sign from the universe that that's probably where you should be spending a lot more of your time. So things that pop up on your calendar or your to do list that you're like, oh gosh, not this again. Like you should maybe consider outsourcing that thing. Or in my case the one on one coaching not going eliminating it altogether. I don't have to do that because that's how other people are scaling.

(22:17):

There's plenty of examples of people making a million dollars with a $47 a month membership. So you know what I mean? It's like it's what, what is in alignment with what you want. But to your point earlier to Laura, I think this is important. Yes, yes, you should be happy in your business. You have to do what brings you joy for sure. And there has to be a market for it. It really is both. And what's really great about the audience I've built is the things that get me hyped up, I have a lot of pressure from my audience on that end, so I feel good about it. I know my community's going to feel good about it and it just feels good. And so if it feels good, I feel like that's kind of the universe. That's your gut check, right? It's cool, it's going to be great. And you know, maybe it'll take me another year to hit the $2 million versus six months if I did high end coaching, but peaceful profits, I'm going to be so much happier in my everyday life and so I'm not going to burn out. I'm not going to be resentful. I'm not going to spoil my relationships with my family and my friends. And so it's been a very painful six-month realization and a lot of deviating from, from, you know, maybe what would have brought me joy, but I'm grateful for the experience because I feel a lot more clarity in myself as an entrepreneur.

Laura (23:34):

And you just helped a whole bunch of other people with that story.

Lauren (23:36):

I hope so. Oh my goodness.

Laura (23:38):

A lot of times we go through these experiences and we're sort of living like lone wolf style, right? We're like, oh you know that that was, that was tough. Or you know, I've got to bury that down. What I love about what you're doing is you're sharing it and a bunch of other people, because I feel like we're doing these a bunch of seven figure spoiler alerts right now. But I just feel like that's what we're doing, right? Because as you grow your business, what you're going to find is that there's going to be people who kind of get started and then you're sort of, a lot of people listening might be in the middle of that bell curve. Right? But then as you get closer to that long tail where it's less common. I was quoted in Forbes like a long time ago, as 3% of women who grow their businesses over seven figures. Now that that number has probably gotten bigger as online businesses have at wrong. But at the time it was a very small percentage, right? So that might've been, I don't know, seven or eight years ago.

(24:25):

So, you know, so you're getting into this the smaller narrow path and it's almost a little bit easier to get diverted there because you have fewer people to model and you have fewer people to coach. You and I had the same experience. I just feel like this is such a great moment for people where not only just you should go in this kind of business, now that you've got, you know, a seven-figure scaling operation. And I think a lot of people are like, oh yeah, I should do that because it sounds good, but is it true here? Right? Like you get into these masterminds and they're like, oh, you come see us, you know, three times in a row for five days each and you're like, I got kids. You know, I don't know if you've had that too.

Lauren (25:08):

This has been my year of travel. And then next year it's like pause. So there's seasons, right? I think something I want to add, and this is true at every level, I think there's so many misconceptions that when I hit six figures, things will be good. Hit a million dollars, things will be good. And so you mentioned like the spoiler alert of this, here's what I say this to my mom’s that I'm working with who are looking for their very first client. When I get my first client, when I'm making $2,000 a month, when I quit my job, when I... no, no, no stop. This is my spoiler. And it's not going to feel good. So everybody just buckle up. There is no struggle free live. There is no struggle free live. What's really awesome though about earning more money or creating a lifestyle where you have more flexibility or control over your schedule or your work or your pricing or all of these things is that the kind of struggle you have evolves.

(26:04):

And so not better or worse, it's just different. But if you're sitting there thinking, when I hit this goal, I won't have this problem anymore. You might not, but you will open up a new problem. And again, it's not, it's not that these are bad, but they're just, they're new challenges and they're new opportunities. It's so cheesy. But there are new opportunities for growth and they really are, and I can't tell you how many women I've worked with it, you know, they're like, they think their biggest challenge is landing their first client. This is my biggest challenge. And then all of a sudden, they're like, I mean, how do I raise my pricing? How do I break up with a client? How do I, how do I learn this new thing? How do I do that?

(26:44):

I think if you can just shift your mindset that actually there is no struggle free life. Like that's just, it doesn't exist, but to look at it as like it's not, it's not that it's a bad thing, it might feel like a problem in the moment, but it really is an opportunity for you to grow better, stronger, more secure, which has been my personal growth this year is like I feel so much more confident in what I know and what I want and what I'm good at then I probably ever have in my life. And there were growing pains. There were times where this learning felt painful. I'm so grateful for it now rather than, you know, when my business has scaled and where people do know and more people are watching and more people are paying attention to my brand. I'm glad that I can kind of go through these wiggle moments now where I can, I can really be confident about who I am and where I'm going.

Laura (27:39):

So good. It's such great advice. I mean, I'm just, I'm so happy that you're sharing this because one thing I always like to share is like, in addition to that is like if you can manage your mind now, like the sooner you can learn to manage your mind, if you can manage your mind at four figures or five figures, it's easier to manage your mind at six figures or seven figures. So if you're like, this is taking a while, like be grateful because now you just have more time to manage your mind before the stakes get higher. Right?

Lauren (28:04):

Yeah. Yeah. And I will say one per person that I still continue to meet with regularly is a mindset coach. And I actually, I get to work with him through my business coach that I, that I first joined with a few years ago. He is one of my greatest assets. And what's so interesting about that is we don't talk about business strategy at all. It is literally just what's showing up for you, what's going on. And so it's an ongoing thing. I don't think you just master your mindset one day and you're like, I'm good now. Like I'm positive forever. Like there's always going to be new doubts and insecurities. You know? Like I remember the very first time I did a Facebook live, I peed my pants. I mean I literally was probably like holding my legs together and like so nervous and this was two years ago, like this is not like a lifetime ago. Like I was so nervous I could have vomited seriously and now I don't even think about it. I mean it literally doesn't even cross my mind, but there's new things that I'm afraid of or that make me uncomfortable. And so it's, it's an evolution. You will grow and so your challenges will grow and your, your struggles will grow. What did I say? Like mo money, mo problems.

Laura (29:18):

We're like, we're rapping, we're spoiler alerts. Like people are getting a totally like more than they probably thought.

Lauren (29:27):

The most professional of all of your interviews.

Laura (29:32):

Really funny.

Lauren (29:34):

I would like to keep it real. Yeah. I just like to keep it real and this is how I am with my community. When I mess up or when I deviate, when I announce something and then all of a sudden, I'm like, oh my God, I don't actually, I don't want to do that. I am the first person to show up in my community and own it because I think there's so much power in leading by example. There's so much smoke being blown out there, you know, through ads and I made a million dollars in a day and I did...Here's the deal. I noodled on my idea, festered in my mind, in my soul and my body, not knowing what it looked like for years. For years, I didn't know what it was and finally I had the light bulb. I'm going to do a program.

(30:13):

I hired my coach and then it, then it was fast. Right? But anybody saying, you know, I made, I made six figures in a month. Cool. How long did you work on that idea? How many ideas failed before that idea took off? What of that was profit? I mean, we can do that too. And don't get me wrong. I mean I spend a lot of money on team and ads and all of these things, but I do it intentionally knowing that that means that I don't have to show up all the time every day. I can let the internet work for me so that I can go be with my family. So my choices are intentional, but there's, you know, there's a lot of millionaires out there who only made 10 grand because of their expenses. I just think what has been my kind of guiding light with entrepreneurship in general, and if you, if you check out my book at some point, I think this quote is in there no less than like 10 times, but it's Henry Ford.

(31:08):

"It's whether you think you can think you cannot, you're right." I just think those words are so powerful. I am a mom that lives in the suburbs and works on her computer. Like I am not special. I'm really not. But I worked really hard. I surrounded myself with the right people. I was intentional. I said no to certain things so that I could say yes to my business and my clients and my family and I know it's so cheesy, but if I can create this lifestyle and this kind of business, I really, it's there for the taking. It's there for you, but you have to believe that it's possible and then do the steps and do the work to actually get there.

Laura (31:47):

You were chosen because I knew you were going to tell an amazing story and you did and you shared your heart and I'm just so grateful. Make sure you follow her on social media. She's so inspiring and thank you so much for being here.

Lauren (32:00):

Thank you.

Laura (32:05):

Make sure to visit our website, www.joybrandcreative.com/podcast where you can subscribe to the show in iTunes, Stitcher, or RSS so that you'll never miss an episode. While you're at it, if you find a value in this show, we'd appreciate a rating on iTunes or if you just simply tell a friend about it, that would help us out a lot too. Thanks so much for listening.                                                                                                                                


The Scale with Joy podcast dives into the mindset and strategies of scaling your company to the million dollar mark and beyond. Each week, we follow the journeys of innovators, disruptors, experts and leaders - sharing behind the scenes stories of their most challenging moments and greatest lessons learned-all while building their multi-million dollar empires.

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#15: Why it’s Good to be Home with Mika + Russ Perry, Founder & CEO of Design Pickle

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#13: Building Your Business God’s Way with Michelle Myers & Somer Phoebus of She Works His Way